TSR Decoder
What drove the stock’s return?
Trace the last fiscal year or trailing 12 months of shareholder return to its underlying drivers.
Enter a US-reporting operating company’s ticker.
Swipe horizontally to explore the full flow →
Components and calculation check
| Return driver | Contribution (pp) |
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Sources, inputs and methodology
Methodology reference: McKinsey & Company; Tim Koller, Marc Goedhart and David Wessels, Valuation: Measuring and Managing the Value of Companies, 7th edition, Wiley, 2020. Chapter 5, “The Alchemy of Stock Market Performance,” Exhibits 5.3, 5.5 and 5.6.
EON’s adaptation uses exact additive attribution, reported financial data, FY/TTM period reconstruction and an explicit shareholder reconciliation. Code, calculations and visualization are EON Investment’s implementation; McKinsey has not reviewed or endorsed this tool.
| Input · USD | Start | End |
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| SEC concept | Period | Filed | Filing |
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Methodology adapted from McKinsey & Company’s Valuation. Independent implementation by EON Investment. No affiliation or endorsement.
Reported data · USD · Before tax · Cash dividends without reinvestment. Excludes financial institutions, REITs, funds and SPACs.